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A metaverse reality check: Understanding consumer attitudes

A metaverse reality check: Understanding consumer attitudes

The metaverse is widely talked-about as the “next internet”, with many businesses eagerly making investments in things like online gaming platforms, VR and AR, NFTs, and other virtual goods and experiences to prepare for this anticipated shift in our physical and virtual lives. Gartner has published a prediction that by 2026, 25% of people will be spending at least one hour per day in the…

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